Crowdsourcing empowers you to listen to the people who matter most — your customers, partners, and suppliers — and involve them directly in shaping the future of your products and services. Today’s audiences expect to be heard. They bring valuable ideas and are ready to contribute — all you have to do is ask.
Crowdsourcing within IPMP is a “call to action” plug-in that transforms your online community into active contributors to your innovation process. Whether you’re seeking new opportunities, testing product ideas, gathering feedback for improvements, or uncovering unmet needs, Crowdsourcing helps you do it all — in just three simple steps:
1. Define Your Challenge
Identify the problem or opportunity you want to explore. Ask the right questions at the right time using a fully customizable webform. You can run multiple challenges simultaneously across various web pages.
2. Engage Through Your Website
Automatically generate a crowdsourcing form and embed it on your website. With just one click, you can start a real-time conversation with your audience on the issues that matter most.
3. Work With the Insights
All responses are funneled into your Innovation Cloud, categorized as challenge entries or standalone ideas. Collaborate on these ideas using built-in features like voting, scoring, and comments to mature them into fully formed, implementation-ready concepts.
AI processes customer feedback and streamlines the idea to the innovation process through Cortex — helping you move faster, smarter, and with more focus on what drives results.
IPMP Crowdsourcing gives you a structured, scalable way to turn outside insight into internal innovation. Beyond product development, it supports marketing efforts such as promotional campaigns, audience engagement, and customer research.
Let Your Community Help Build What Comes Next
IPMP Crowdsourcing doesn’t just collect ideas — it connects your business to the people who drive its success. Start shaping your future with input from those who know your brand best.
