Blog category - Innovation Strategy

04.05.2021 - Deana - 7 min read -

Ensuring innovation success with the brand strategy

Your customers form an opinion about your brand in 7 seconds, so make sure to make the best first impression

19.04.2021 - Deana - 3 min read -

Collaborating with another brand can result in much more than innovative solutions and can highly benefit your business

15.12.2020 - Deana - 6 min read -

Understanding the difference between needs and wants is an imperative for the success of your innovations.

15.10.2020 - Deana - 3 min read -

Advantages and disadvantages of the market pioneer strategy ‒ are you up for the challenge?

14.09.2020 - Andjela - 3 min read -

Incremental innovations should be a part of your continuous improvement strategy.

07.09.2020 - Andjela - 2 min read -

It is what everyone is talking about, but let’s see if your understanding of disruptive innovation matches its true meaning?

17.08.2020 - Deana - 2 min read -

Have you ever considered self-cannibalism as a way of doing business? Maybe it’s the right time to change your innovation strategy.

21.05.2020 - Deana - 5 min read -

A well-defined innovation strategy guides your business through the whole innovation process and reduces the risk of failure

07.05.2020 - Andjela - 3 min read -

By undercutting digitalization capabilities that differentiate your business, you may increase the risk of failing to deliver your business...