The innovating process is an ongoing process and so is learning. By continuous learning, you are growing your knowledge base and gathering more and more valuable information that will improve your innovation process. That is why it is important to create an environment where people get to share their experiences, knowledge and ideas, which is more than just a brainstorming session. Learning is power. Being open and sharing knowledge is the way to do it. Encouraging your team members to take extra courses and supporting them will in the end have a positive impact on your innovation process as well as your employee’ happiness since they will be given an opportunity to grow. Continuous learning will help you keep up with the trends and demands of your customers and you will be more agile to act and react to many unpredicted situations. Having the right information at the right time will lower the risk and give you a heads up in your innovation process.

You must create a continuous flow of knowledge and information in your organization, avoiding any bottle-necks. You have many innovative technologies at your disposal thanks to which you can connect every single person from your organization in an open ecosystem, and Innovation Cloud is one of them. We provide a cloud environment where knowledge can be transferred, information passed and ideas developed to high-impact market innovations. We understand the importance of communication and divergent thinkers and the power of learning and language.

Communication has been one of our species greatest innovations, and it keeps on evolving. The language we use keeps transforming daily, new words pop up all the time while old ones take on new and different meanings. To make things more difficult, the way we communicate has evolved beyond our imagination thanks to innovative technologies. For an innovator, the language is just another powerful tool in his innovation process. Used wisely, you can gain a competitive advantage and be able to pass cross-cultural and cross-national barriers.

Different languages affect the way we think, perceive our reality and behave. Diverse speakers can only enrich your innovation process and approach the same problem from many different perspectives. Words trigger emotion, and that is what you want. You as an innovator want to inspire your team but also transfer your vision as clear as possible. Words trigger action. From intangible words, carefully put in a sentence and in the right context, language can become a powerful tool and a fuel for your innovation process. Not only when it comes to inspiring your team to join you on your mission, but also to trigger those emotions in your customers and spark their imagination.

Have in mind that different language speakers perceive the same object differently, and therefore trigger different emotions amongst them. Another very important aspect of language is that it is closely linked to cultural heritage and one’s national identity. Understanding the language better will help you understand your new market where you plan to launch your innovation. Further, understanding the culture and customs will only help you fine-tune your innovation for that specific market. Sometimes something simple as color can be the reason your genius innovation wasn’t accepted in that certain market. So pay attention to details.

Thanks to technology we are able to transfer our message in ways unimaginable before.  Playing with words, color, images and movement will make your innovation stand out and make sure that there doesn’t come to confusion and poor communication. The language gives you a wide array of possibilities to represent your innovation in the best possible way and it is up to you to become more playful.

Join us on our Innovation Cloud platform and use all those brilliant minds you have in your organization and launch the next best thing together!